SUSTAINABILITY WEBINAR - PART ONE
NOVEMBER 27, 2007
CAROLYN PHILLIPS: We're talking about making sure
that the work that we're doing does actually make a
difference, that it out-lives, you know, kind of, hopefully
us in some ways. I know that doing sustainability planning
actually, believe it or not, is one of my favorite
activities, and I've talked with many of you offline about
this. And I'm looking forward to actually all of us having
some conversation around this.
Before we get started, though, I wanted to make
sure that everybody knew how the system worked. And so
Caroline Van Howe is actually joining us today from ATIA,
one of our partners, and so she's going to kind of walk us
through some of just the basics of how this system works.
So, Caroline, take it away.
CAROLINE VAN HOWE: Thank you very much, Carolyn.
I'd like to share with you some of the
accessibility features of this Webinar platform, and you
can actually see them for yourself.
If you go up to the Options screen, which is the
fourth from the left on the top gray line underneath the
Google, there are a number of accessibility options there
for both the screen -- the screen options and also for the
volume.
So if we look at some of the speech options --
which I think are of most interest -- you can configure
everything about the Webinar to be enabled for speech. So
if you want to see what is on the screen and also if you
want to see what is in the public-chat area, then you can
have those text-roll transcriptions converted into speech.
We can also see who is leaving and entering the room.
All of this information is taped as part of the
Webinar recordings, which are both in an MP3 file, and also
the pictures of the screens themselves are also captured,
and the public-chat area is captured.
If you wanted to make a comment or ask a question
during the presentation, there's two ways you can do that.
You can either use the microphone button once the speaker
has finished speaking -- and to use the microphone button,
you can either use the control key on your keyboard, or you
can use the red microphone or the microphone icon on the
bottom right-hand side of your screen. If you don't have a
microphone -- and I know that not everybody does -- the
other way to ask questions is to enter them into the public
-- the text area just underneath the emoticon, and that's
just above where the list of participants are. You can
enter it just using text and hit the Enter key. And then
there's the public-chat area.
The last area I was going to draw attention to is,
if anybody wants to send a private message, you can put
your cursor on the individual you want to send a private
message to and click the right mouse button, and then you
can send a private message as well. So if you want to send
a private message to another participant or to one of the
presenters to get a particular point across, then that's
another way to communicate.
I think that's everything from the accessibility
point of view.
I'd just like to welcome our speakers and thank
you, once again, for participating in the Pass It On Center
Webinar.
CAROLYN: Thank you so much, Caroline. You do such
a great job introducing us to the system, and I know that
y'all continue to make great upgrades and modifications to
this. So thank you so much.
I really appreciate your sensitivity to
accessibility features. I know that they actually help me
a lot whenever I'm trying to navigate through this system.
So very good.
Rob is actually going to be doing this presentation
with me from RSA, and I really appreciate his input. And
he's done a very good job in the past working with the
AFPs, and also we've had some conversations just trying to
make sure that we're giving you information when it comes
to sustainability.
Rob, would you like to saying anything before we
jump in?
Okay. I'll keep going, and then hopefully Rob will
be able to adjust his system so he will be able to hear.
And, Jane, I see that you said you can't see the
correct screen, so I'm going to refresh my screen just to
make sure that everybody sees this screen. It actually
says "Welcome to the AT Reuse Sustainability Webinar."
Okay. All right.
So hopefully everybody is looking at this screen.
It's got our Web site on the bottom, which says
passitoncenter.org, and we will have this available so that
everybody can see this.
And I've got somebody asking me to speak up a
little more, so I definitely will do that. So just let me
know, hopefully, if you can hear me or what have you. I'll
make sure that I speak up.
Our agenda is pretty simple today. We're actually
going to be doing a basic introduction to sustainability.
This is a series that we're actually going to be doing.
So it's going to be part 1 where we're going to be
covering some information, looking at vision and getting
more detailed about what that looks like -- results
orientation, when it comes to looking at AT reuse in
particular and strategic financing and give some ideas
about how we can really help folks as y'all are trying to
grow your programs, sustain your programs, all of that.
And then we're also going to have, obviously, time
for questions and answers. Feel free to pose questions
that you might have in the public-chat area or raise your
hand if you have a question. We'll be happy to stop and
answer any of those.
So basically, building on what we talked about in
Denver and what a lot of us have been talking about for a
long time, we -- when we had to submit these grant requests
to RSA, we all had to talk about our sustainability plan.
And I think that some of us felt -- some of y'all
probably felt more confident than other folks about your
sustainability plan. I think a lot of us are navigating
all of this together and trying to learn together.
And so that's a lot of what we're going to be
talking about today -- is how the plans that we did submit
-- how we can actually make those a lot stronger and make
sure that our grants actually do survive, that our projects
actually do survive beyond the grant period.
And so our goals today are going to be increasing
knowledge and skills of sustainability planning, developing
more structure to your plan and thus, obviously, to your AT
reuse program, providing some tools to help develop your
sustainability plan further. And I'm going to talk in more
detail about that.
And then also, feel free to jump in because this is
important that we network and that we learn from each other
how to build more effective programs. A lot of you are
doing some really innovative things, whether it's actually
what Beth is doing in Delaware, just getting folks together
in the same room so they can talk on a consistent basis so
they can start laying a foundation together -- that's
sustainability planning -- or whether it's some actual
fundraising or a grant or an innovative idea that somebody
has come up with, all working around sustainability
planning.
So we also want to assist you in developing -- all
of us -- a stronger network of AT reuse programs so that we
can all collectively serve more folks with disabilities
more efficiently. So those are our goals.
PLANNING TO PLAN
It's something that we don't always put a lot of
time and effort into. I think my dad a long time ago
taught me, do it right -- you know, do it once, do it
right, and this whole idea of just laying that firm
foundation and setting aside time so that we can have a
planful approach to how we are actually developing our
programs. And so part of that really does mean putting
some time aside.
Today we're actually going to be looking at three
of the eight elements of sustainability, and we're going to
talk in more detail about those. These actually -- just so
everybody's aware -- come from the finance project. I have
found that the information that we gave out in Denver to
y'all -- and those of you who weren't in Denver, I'd be
happy to give you more information about this -- but the
finance project actually came up with a really cool tool,
and it's got several modules that walk you through how to
actually do a sustainability plan.
And it starts you kind of asking the right
questions, if you will. And when you're looking at this
plan, it's actually not necessarily about the subject. You
can actually replace the subjects.
It could be about AT reuse for us today, and then I
could be actually talking about sustainability plans for
the AFP tomorrow. I could be talking about, you know, a
sustainability plan for maybe our device loan library. You
know, that could be the next thing I'm working on and
actually have done that.
And it really is a helpful process to go through.
It doesn't have to be nearly as complicated as a lot of
people think. I think a lot of times people are alienated
by the language that's used. So if you have a question
about some of the terms that are used, just let me know.
I'd be happy to stop, or let Rob know.
And I also want to let you know that some of the
slides we're using today -- actually, Rob had sent them to
me, and I appreciate that -- and NATTAP actually used some
of these for their AFPs as they were walking them through
the sustainability process. They did a much more in-depth
training than we're doing, but we'd be happy to give you as
much assistance as needed.
Tom Patterson, who is our Pass It On Center
coordinator, actually put up the Web site for the finance
project, if you would like more information.
So basically we're doing sustainability planning,
not just because RSA requested it in our grant proposals,
but because it really is important as we're trying to
express to other folks about who we are, what we're trying
to create, why we're trying to create it.
When we're trying to get people to kind of buy in,
if you will -- whether it's their time, whether it's their
money, whether it's resources, whether it's
gifts-in-kind -- we need to be able to communicate these
things effectively. And us being clear about what it is
we're actually doing, where our gaps are, allow us to be
able to seize those opportunities that may show up, you
know, randomly.
I've had these opportunities happen on a flight
before where who knew that I was going to have a
conversation sitting next to somebody who actually had
thousands of computers to donate. Elevators where we've
actually had people that say, "Oh, gosh, you know, I could
help out with some space in Albany, Georgia." And we got
that information from, you know, just elevator
conversation.
The only reason why I knew we really had those gaps
is because we had a sustainability plan. It wasn't an iffy
thing. I really knew what I was talking about. And that's
part of why I would encourage you to actually do some of
this planning because it lets you know kind of where your
gaps are.
It's also good because it creates this kind of
interdependence where we can actually share our successes
and our struggles as we kind of move through this type of
planning process because what we find are trends.
We'll find that, you know, Kansas may be doing
something really successfully and how can we replicate what
it is that they're doing in other states? We've actually
had other folks say, "Gosh, you know, if I could only get
in touch with my state agencies and interact with my state
agencies the way that Kansas has done, then I would be able
to create something that would work in my state."
So that's kind of how we can share these plans, if
you will, and share our successes in a more organized
fashion, if you will. It also helps us build a framework,
and that way we can actually start looking more at: What
is successful? What are some quality indicators? What are
some things that really would make a difference? As people
start out with AT reuse programs, what are some things that
people need to avoid?
It's definitely one of those things that -- when
I'm talking about sustainability planning, it's one of
those things that's actually helped me in helping other
folks because I've been through this process before.
And when we're talking about planning to plan,
we're actually talking about clarifying. You know, it's
really getting to this idea of what direction are we really
headed in? And how are we really going to build strategies
for long-term success? A lot of us are thinking about
long-term success.
As I said -- I've said this many times -- whenever
we were first creating ReBoot, we didn't know how long that
was going to survive. We actually thought we want to have
something that's successful for a year. Okay. Well, maybe
we'll have something successful for three years. Okay.
And here ReBoot has actually been around for ten years, and
it continues to grow and serve people, and that's great.
And providing benchmarks to actually measure
progress -- that gives a level of credibility, and it also
helps folks that are your volunteers. It helps people that
are your board members still stay connected because that --
you know, if you're saying, "We're achieving our goals,"
or, "Gosh, we're not quite achieving this goal, but we did
achieve that goal," it really can make a difference for
getting people's energy focus back on what it is you're
trying to do and also demonstrating to partners and others
the value of our work collectively when you actually have
that information at hand.
So basically it's pretty simple to get started --
and a lot of you have actually done this -- defining your
program because we had to define our programs for our
grants, for our state plans. You know, we've had to define
programs.
And then clarifying the parameters -- how much
time, resources, and all of that do you want to put towards
the process of planning? I would encourage you to put some
time and energy towards this process. I have found that
that's time that's definitely well spent.
Deciding whose input you definitely want to have
and how you're going to structure this and how you're going
to manage it, all those things are important because just
managing the process and saying, "Okay. I actually am
going to have deadlines of when I want people to give me
information back for my sustainability plan" -- that's
important.
And then also, how are you going to collect the
information that you need? And how are you going to
develop this work plan? And it's important to know that
you do need to develop a work plan, something that is going
to make -- that's going to be tangible that's something you
can post and something you can put on your Web site, what
have you.
When we're talking about sustainability planning
for the AT reuse in particular, these are the things that I
have found that are super important to focus on:
Diversifying our funding streams is very important when it
comes to AT reuse, and there's some really cool ways to do
that, whether it's the end-of-life issues and trying to get
precious metals, you know, get money for precious metals.
There's actually a Web site that I'm going to show you
towards the end of the presentation that they're actually
mining gold, and they'll pay you for the gold out of some
of the devices that you send them, and that's cool.
Or whether it's just getting connected with your
state developmental disabilities council, your governor's
DD council. We have found that some of the states actually
are getting some support from them, and that's cool when it
comes to AT reuse. Or whether it's getting really
connected with some of your environmental groups.
Another group that we're actually just starting
conversations with has to do with some of the disaster
response, and there might be some potential there when it
comes to sustainability planning.
So very exciting to see how everything is turning
green and how people are trying to be more proactive in
their safety and planning, and I think that that might lead
to some funding streams that we need to really consider.
Also, building organizational capacity, the whole
thing of "working smarter not harder," and also building
community support. We do know these programs are answering
a need, just like Jeremy has said many times -- that we
don't really know. We haven't defined a lot of that, and
we are starting to define some of that.
Who's actually saving the money? Who's actually
getting served by these projects -- all of those things.
So we're starting to get some of those answers.
And those of you who are actually in the field
actually doing this work know that it is building support
within your community, and so having a sustainability plan
can actually make a big difference of building more support
and also getting a better idea of what is actually
happening.
So the other thing that when we're thinking about
why we're planning to plan and why we're building this plan
and why we want to make all this happen, really has to do
with understanding that the funding sources often are
short-term in nature. I've talked to several of you
about -- that you actually are kind of linking -- you're
saying, "I've got this funding source for two years, and
I've got this other funding source for five years, and I've
got this in-kind support for two and a half years." And it
becomes kind of a GRE question, if you will, of trying to
figure all that out.
So making a plan where you actually can look at
these visually and see, okay, when does this start? When
does that begin? Mapping all this out could be invaluable.
Also, understanding that things are changing.
Political environments are changing. Economic environments
are changing. Demographic environments are changing. And
we're finding that a lot of our culture is changing.
Who knew that everybody would all of a sudden catch
on to this green thing? I don't know if anybody was
watching NBC Television last week or the week before, but
the whole thing was green. Every time you turned on the
TV, it was green this, green that. So there's definitely
this wave of realization that we've got to be more
conscientious about how we are getting rid of things and
all of that. And so y'all are pioneers. So we need to
maybe seize the moment here.
We also have got to do more planning because we
can't afford to lose quality programs. And y'all
definitely have quality programs that you've developed.
Paraquad is doing amazing things when it comes to
evaluation and matching. It would be a big loss if
Paraquad wasn't doing their reuse program.
Also, understanding the important innovations that
are coming out of the different efforts that y'all are
doing. And so we want to make sure that we're planning to
support all of that.
So when you're using this plan, it really does
become kind of a roadmap, if you will, clarifying where you
are, where you want to go, and how -- kind of figuring out
who you need to get there with, who can help you.
MODULE I: BUILDING A SUSTAINABLE INITIATIVE
So the first module is actually module 1, and this
is in the finance project book. And I've got just a couple
of slides to go over here because a couple people had
questions about this when they were looking through their
module and as we were walking through some of this.
Module 1 is pretty simple when it comes to just
building the sustainability initiative. It basically gives
you an idea of what the framework is, the planning process,
and what some benchmarks -- what some of those are by
measuring and identifying your strengths and weaknesses.
And it does this through actually a sustainability
self-assessment. The self-assessment tool actually helps
you kind of assess your progress, identify strengths and
weaknesses.
For example, there are things that you may not
realize are your strengths when you start actually doing
some of the self-assessment. When I was going through some
of this, I actually found that some of the people that we
actually know are our strength -- no doubt about it -- and
we just didn't really realize that.
And we hadn't really capitalized on that some of
the people that are donating to us feel strongly about
reutilization and the environment, and that's why they're
donating. And so how can we actually capitalize on that?
And are we doing the best job we can when it comes to
marketing to those folks?
So our strength would be the resources that are
these people that are coming through the door that really
care about AT reutilization. And maybe the weakness is
that we're not really marketing. We're not really reaching
out to those folks or seizing that moment that they're
there to actually donate and really saying, "Hey, there's a
bigger thing here. We really need your help."
It actually -- this self-assessment tool actually
walks you through various things, including your vision.
Are you really clear on your vision? Do you really have an
idea of what you're trying to accomplish? And does
everybody on your team have an idea of what you're trying
to accomplish?
Same thing with the results orientation. What are
the indicators of your performance? You know, how are you
collecting your data? Are you just collecting success
stories and not really data? Are you collecting too much
data and not really success stories? And how do you kind
of marry all of that, and how do you mix it in a healthy
way?
Have you also included and considered that things
are changing? When it comes to AT reuse, hopefully we're
reusing things today that we were not reusing, you know,
ten years ago. And hopefully in ten years we'll be reusing
things, you know, that are pretty innovative. And we'll
have to kind of get new tools. We'll have to get new
approaches, what have you. And so just thinking of those
things.
Also, it walks you through strategic financial
orientation -- just a few questions about that when it just
asks, you know, "What is your funding? What's the timing
of your funding?" things like that.
It also asks broad-based community-support
questions. "Who is, you know, involved with your project?
Who do you really want to be involved in your project? Do
you feel like you have strong leaders, or do you only have
one person that's heading this up? And is it a good
cross-section of people that you're actually serving?"
We serve a lot of people with AT reutilization, and
do we have those folks really as our champions? Are we
building champions? That's the next piece here when it
comes to self-assessment is, who are your champions, and
how are you actually tapping into them? Do you have
information about them and who their network is? Do you
have any idea if they could lead to new funders or a new
funding stream?
I've actually been very surprised. I remember a
couple of years ago we had somebody come in, donate a
computer, and they really liked -- we took them, really and
truly, on a ten-minute tour of the project and thought that
was it. We were like, "Thank you so much for coming."
A couple of weeks later a check comes in the mail
because they were so impressed with what we were doing --
$1,400. And that helped several more people get computers.
And it was just taking that little time. And we've kept in
touch with that person, and that's a good thing.
Also making sure when you're doing your
self-assessment that you have strong internal support
systems and really measuring some of that and trying to
figure out kind of where you're headed.
So the thing is that you want to go through all of
these different aspects of self-assessment and make sure
that you're actually looking at each piece and that you
have a planful approach and an honest approach as you're
going through this of how you're answering these questions.
And you also want to make sure that you're
including other people, including volunteers, that it's not
just you that's answering this because sometimes we can be
a little biased. We may not see all of our weak spots, if
you will -- that you have staff members that are going
through this kind of self-assessment.
We can get really creative with this and make it an
activity. And I'd be willing to bet that there are people
within your community that you're helping with the AT reuse
program that you've developed that would actually really
get into helping you develop what it is that you're trying
to create when it comes to self-assessment and looking at
the bigger picture.
So it's very cool. And what I would encourage you
to do is actually -- and you can get somebody to help you
with this. I've actually done this before where I have
other folks that actually help prepare a summary. And
that's been very telling because then people see, oh, gosh
you know, they have more buy-in, if you will, as to what
the results are, and then they actually help me present it
to advisory councils, program staff, what have you. And
it's a good way to get people to start building your
championships, to get more buy-in, if you will.
MODULE II: CREATING A VISION AND RESULTS ORIENTATION
The next module is actually creating a vision and a
results orientation. Very important. And in here
basically it's just clarifying, what is it that you want to
sustain? What do you mean by "sustainability"?
And Nell Bailey and I were talking earlier this
morning about how everybody defines "sustainability"
differently, and that's actually a good thing. And so what
do you mean? What does sustainability really mean to you?
And how long do you want to have this project around? And
how do you want to measure your progress? And what are
your goals -- all of those things.
So the tool here is a logic model. And basically
this model actually helps us answer questions. And they're
very simple questions. The basic question is: Will the
strategies and activities that you're implementing get you
to the results you want to achieve? It's very simple. So
that's all this logic model is designed to do.
It's basically a little graph representation of
your theory, and it's something that you can share with
other people. And I would encourage you to share it with
other people. It's something that you can post and say,
"Hey, this is where we're really headed." It actually has
been something that we've used to work marketing plans, you
know, used it as a marketing tool.
And it also helps other folks, the wider community,
understand what it is -- or the greater community
understand what it is you're trying to do and that you
actually have some way that you're measuring this and that
it's logical.
So what you would do is actually clearly define
what it is you want to sustain. So what activity is it
that you want to sustain? And you can get very specific
with this.
So for example, in Mississippi it would be looking
at computer reutilization. You know, getting those
computers out to people in the rural areas. So a logic
model would work, you know, that way, working with that.
It would help you look critically at existing and new
strategies and trying to figure out, you know, what does
exist in Mississippi, which a lot of us -- a lot of you
know what's going on in your states, but sometimes you get
surprised. So it kind of walks you through that. Then it
helps you kind of make some decisions regarding the
activities and strategies that you want to sustain at what
scale over what time frame. And that's important.
We all define success differently probably. There
are people that I've talked to, and they'll be reutilizing
AAC devices. And they have gotten five out in a year, and
they are so excited about that. And they have decided that
that is great success. And indeed that is great success
for what it is that they're trying to accomplish.
I was talking to somebody the other day who's doing
AAC reutilization in the ALS community, and she said that
they had gotten out 1400 systems -- you know, they've
gotten them out to people -- which is huge -- that they
still want to do more. Within their model that is not
enough because the need is so great.
So it also can help you -- when you're trying to
make some estimates of the amount and type of resources
that you are going to need to sustain -- to support your
work. And once again, that informs kind of where you're
headed. Who do you need to be talking to? Those types of
things.
The logic model can also help you clarify what it
is that -- those results, just like I said, and help you
figure out how you're going to track your work so you have
a better idea of what it is that you're trying to
accomplish and how you're actually tracking it.
So this is basically what this looks like -- the
elements of the logic model, very simple. Two columns.
What you want to sustain -- that's the question. And in
there that's where your vision and results, your conditions
and causes, your strategies and activities would go.
And on the next column it's, how will you measure
your progress indicators and performance measures? So
that's very simple. So steps, you know, for completing
this -- it's basically a lot of those things that I was
just talking about, but I wanted to give it in a different
format here where you're defining and clarifying vision --
identifying conditions, causes, defining scale and scope,
and the measures of your progress. And once again, the
measures of our progress -- it's not just for us. It is
for the greater community. It's for the people we're
serving. It's also a national thing. We want to make sure
that everybody is understanding what we're trying to
accomplish. Basically when you're looking at your vision,
it needs to be pretty simple, and hopefully it is. And I
think many of us have sat around tables for hours hammering
out vision with folks.
(Audio went down) . . . basically what it would
look like -- vision -- and you would put it, whatever you
feel like your vision is. I just put a simple one here
that we've actually used before, which is "People with
disabilities will have access to assistive technology and
they're able to acquire AT." It's a very simple vision.
The desired results would be "That persons with
disabilities are able to fully participate in their
community and work place." So that's kind of how that
works.
We can go -- I think somebody said that they would
like to go a little slower with the slides. I can
definitely slow down with the slides. That's no problem.
The tips for completing this first step are that
you want to remember that the results are the ends.
They're not the means. You want to define the results that
are true priorities. You want to consider whether your
results align with existing agendas.
So this is where you start having those real
heart-to-hearts about what is it that you're really trying
to accomplish with your AT reuse program, when you really
start talking to the volunteers and donors and other folks,
saying, "Is this really serving our community?" And you
start clarifying specific language for the vision.
As I said before, that can be really difficult for
a group. And it's good to actually assign that to folks.
And this is -- once again, as you start buying -- you know,
creating that buy-in and all of that by saying, "Okay.
What do you see as the vision for our initiative here, for
our project?" Some of the causes and conditions are ones
that are actually kind of universal for all of us when
we're talking about AT reuse.
There are factors and circumstances that you need
to know about that affect what it is that's going to --
that would affect how you're going to achieve your results.
So identifying the conditions and causes can be based on
trends. It can be based on growth. It can be based on
target population and perspective. It could be based on
research. It's also experience and best practice.
And that's one of the things that we're really
trying to work on here at the Pass It On Center -- and
we're trying to do this with all of our partners and
obviously all of you -- is look at what some of these
conditions and causes are.
Liability. Sometimes that's kind of the thing that
people put in there, and they still haven't been able to
move beyond that in their logic model, and that's what's
holding up their whole AT reuse program development.
It could be something, you know, like, "We don't
have a good transportation system." And that's something
that you would actually put into your logic model and say,
"Gosh, this is a condition we've really got to think
about."
I talked to some folks that are out in those huge,
huge states. We think Georgia is big just because it's the
largest state east of the Mississippi. But some of the
states out west -- Wyoming, Montana -- huge states --
Kansas. Transportation can be an issue. So really looking
at that and seeing, how do we actually get equipment from
point A to point B? So those are things that you would
consider.
So you see that the model -- the logic model starts
to change a little bit here. So underneath "What do you
want to sustain?" we've got the vision, the results, the
results, once again. "People with disabilities will be
able to participate -- fully participate in their community
and work place."
And then "Conditions" would maybe be limited
assets. You know, folks just can't afford it. So the
individual that's receiving the equipment is not able to
afford it, and that can definitely be a condition that
would affect the success of your program and something you
need to consider in the results of your program.
Also a lack of access to reused equipment, that you
don't have enough donors coming in with equipment and so
things that you need to consider.
So the next thing that you need to do is actually
gather and summarize research and conditions and causes,
you know, before your meeting with everybody so your
understanding -- so understanding it yourself.
So you're summarizing this research and using
existing data sources for demographic information. We've
done that a lot, and that's actually helped tell the story
in Georgia and other states where there is a huge gap, and
that actually speaks to a lot of people when they realize,
gosh, you know, we've got over a million people with
disabilities in Georgia, and we've gotten equipment out to
200,000 people -- not 200,000 people -- but we've gotten
equipment out to lots of people, but it's not even touching
the big need.
And so how do we actually look at that research and
make sure that the information that we're getting from our
data -- our demographic information -- actually helps us
with this logic model to tell the story in an accurate way.
You can also interview folks. You can have focus
groups. You can have group meetings to gather more
perspective from key stakeholders. We actually did a tour
around the state where we actually sat down with close to
300 people and talked about AT reuse. And that was
actually a very, very helpful thing to do. We got a lot of
buy-in, and we're actually seeing that people are still
talking about that and still feel some investment in that
we need to reach out further. And they are owning this, as
part of their being part of the community -- is that they
need to help us. But it just all can't happen in one
place, in Georgia.
We're finding that this is also happening in our
neighbor state, South Carolina. We met with them last week
and talked about sustainability and all of these things
that we're talking about today, and we found that, you
know, they want to actually do some focus groups, things
like that.
Delaware did a great job. Beth Mineo just did a
great job up there talking about sustainability. The first
thing that -- her group of champions, if you will. And
that was a great way to get perspective and really came up
with a very cool assessment tool that would help inform
kind of how you measure success and what do we really want
to see happen in Delaware? So that was very cool the way
that you pulled that together.
The next thing that we want to do is identify and
prioritize the strategies and activities. This -- the
strategies are really the broad-practice approaches, and
the activities are very specific services. And that can be
confusing to some folks, so that's what step 3 actually is
looking at.
It's looking critically at the current strategies
and activities, considering whether there's a need for new
strategies and activities, and determining which strategies
and activities are priorities that you want to sustain.
Very important to look at these because we have
found that, as we start talking to people, we -- you might
want to cut out an activity that you thought was really
valuable, but when you look critically at the data, when
you talk to all the people, you've done kind of all this
groundwork or you've looked at the data and you see, you
know, nobody's really using this service. Even though it's
a cool service, maybe we need to focus our resources in
another area.
So as you see here in step 3, we have actually
added, you know, within the strategy, you know, "Develop an
AT reuse program." So that's kind of what's happened in
this next one.
So number 4 is actually defining the scale. What
is the scale of what it is that you want to sustain? You
know, how many people do you want to serve? What are the
ranges of services that you want to offer? And who's
actually going to do that work?
You may really, really want to provide amazing
evaluation services, but do you have somebody who's
qualified -- and just paying attention to that.
So when you're defining the scale, you actually
need to consider the need, evidence for demand of services,
the capacity, what stage of development is this initiative
in, and then the funding status, and also the climate.
Does the initiative have the capacity to raise and
track funds? Can you actually raise money if you decide to
add an evaluation component to your AT reuse program?
Probably. You know, and we need to start looking at who
needs to be involved in that in order to make sure that
that actually is successful and that it actually grows.
So the next piece would be actually identifying
measures of progress. And this is important when it comes
to making sure that other folks -- other folks that are not
necessarily with our programs day in and day out -- see the
importance of the programs. But that we're capturing the
effectiveness of the programs and we actually have a good
idea of who's being reached by these programs and how
they're making positive changes.
So the measures of effect are actually the changes
in the persons with disabilities and the measures of effort
are the quantity or the quality of work.
So indicator is actually a pretty simple thing to
understand. It's just the thing -- it's the means of
capturing the community-wide progress towards your result.
So that's basically what it means.
So you see that our logic model is actually filling
out now, and the indicator actually would change as far
as -- you know, as you're creating your own logic model
because it's the percentage of people with disabilities who
have access to AT.
And the performance measure, measure of effect,
would be the number of people with disabilities that you
served. And the measures -- I mean of effort would be the
number of people with disabilities that you served. And
the measures of effect would be the number of people with
disabilities who actually were able to acquire AT.
So those things could be some things that you would
actually measure. And that's important to pay attention to
as you're developing this logic model. And once again, you
can create it to help tell your story in the way that you
need it to be told, and you can also change some of that
information as far as indicators and all of that. It
doesn't necessarily have to be the numbers of -- that's
just an example.
So we want you to, as you're creating those logic
models, to be really realistic about the amount of data
that you can collect and how you're going to use that, use
measures also for existing sources of data that does exist.
It's not helpful if we're kind of saying, "Oh, I
think about 5 people who live in, you know, this part of
town, and I think maybe 20 are over there." It's good to
actually have real data.
And also just make sure that, if you have a lot of
measures, you want to prioritize those on availability of
the data, the relevance of the data, and also the power of
that data. There's a lot of data that we actually have.
A lot of you have a lot of data when it comes to AT
reutilization, you know, because if you're -- for
example -- and the story changes. This model kind of
changes depending on who you're talking to. So, for
example, whenever we're talking to folks that are in the
environmental community and we're talking about, you know,
the importance of our projects, the AT reuse movement, and
what we're actually creating, they get excited about that,
and independence does matter.
You know, if somebody had a wheelchair, that's
wonderful, and they're able to move about their community
in the way of their own choosing. That's wonderful.
But the thing that I've seen that has turned a lot
of our environmental partners on is, how much did you keep
out of the landfill? What did you actually do with the
equipment after you reused it? Where did it go? And those
things seem to tell the story in an even more powerful way.
MODULE III: CREATING A STRATEGIC FINANCING PLAN
So the next piece that I want to talk to you
about -- and, Rob, feel free to jump in. I don't know if
your headset is working now or your microphone is
working but -- is the strategic financial plan. And in
here I've got some pieces that I wanted to talk to you
about when it comes to kind of identifying the financial
plan and then also some resources that I would encourage
you to check out.
And this is going to be something that is going to
continue to grow. Every time we do the sustainability
planning, we're going to talk some more about these
financial aspects that are -- and opportunities that are
out there.
The tools here would be some of those fiscal
worksheets that, once again, are provided by the finance
project, and I'd be happy to walk through some of those
with you. If you would like me to do that with you at some
point, that would be no problem.
And basically, though, what we're looking at here
is clarifying what it is you're trying to finance; what are
your estimated fiscal needs; mapping your current funding,
kind of assessing what those gaps are; and also identifying
funding sources; and also financing strategies.
These five things are really, really important.
Those are the things that, whenever you're having those
conversations with potential grantors, with potential
funding streams -- when you're actually walking people
through, where are we now, where do we want to be with AT
reuse in three years, where do we want to be with AT reuse
in five years, you know, those types of visions, it's
important to really understand, how are you really going to
pay for it? Because this is the thing that gets a lot of
people very frustrated.
We definitely -- I saw a question here from Jane --
and hello, Jane. You asked if you'll be able to download
the slides. And absolutely you can. We're going to be
putting this up on the Web site, and we're hoping to have
that up by Friday. So you'll be able to download these
without any problem at all.
So we're going to clarify, financing for what?
Basically the information you're looking for is basically
what's the scope of support and services? Some of the
things, the work that you've done, if you've done some of
the planning to plan and all of that vision and results
orientation and your logic model, it's going to inform
this. What's the population and geographic area and types
of services? Things like that.
The scale of supports and services. I think that's
where some of the folks with an AT reuse, you know, get
into some trouble, is that the need definitely far
outweighs what a lot of people are able to support at this
point. And so they kind of overextend. And it's important
to, you know, just be aware of where your gaps are so you
can, hopefully, fill those gaps in a planful approach.
And then also looking at, what are some of the
assumptions? If you're expanding over a period of time,
how are you expanding? When do you need to expand? If
somebody comes and says, you know, "I have a 6,000-foot
building I can give you," do you actually need that? And
what's involved in that? And have you planned for those
type of opportunities? Or if somebody comes in and says,
"I have a 60,000-foot building," oh, okay, you know -- so
planning for those kind of opportunities, being aware of
that.
Looking at some of those fiscal needs and really
estimating that and putting in there, where are we going to
be in a year with AT reuse? And where are we going to be
in two years? And how much money do I need to have in
order to make sure that this is a sustainable effort?
So program costs -- looking at both your startup
and operating, infrastructure costs. How are the costs
distributed? And also with your strategies and by your
activities, how are you spending your money?
A lot of people, when they actually get to looking
at this -- and as I've worked with some of you, some of you
were surprised at how much money you're spending in certain
areas -- how much you're spending in transportation, how
much you're spending now that gas prices have gone up, how
much you're spending when it comes to telephone and
Internet services and all of those things and going back
to, how can we work smarter and not harder and just be more
efficient?
So one of the things -- one of the activities I
would encourage you to do is actually create a map. And
you can do this in several ways. We've used Excel
spreadsheets before. We've used graphs before. Sometimes
even if you just do this in pen and paper, it can make a
difference in helping people really understand, what is
your situation and how they can help. So identifying, you
know, what's needed and getting the information can be
critical to helping in marketing and all the other areas
that we're trying to increase and increase awareness in all
of that.
So basically you would look at, what are the
current sources of your funding, both -- you want to look
at in-kind support. You also want to look at, you know,
what kind of funding is coming in? You want to look at,
how are the funds used? You also want to pay attention to
how they're restricted.
And there are -- honestly, there are opportunities
that we have turned down. And I've worked with other folks
who have turned down opportunities because the funds were
restricted, and it was going to be more trouble than it's
worth when it comes to AT reuse. So they said, "Okay. I'm
not going to do that."
Also, what time frame are they available, and how
stable and reliable are these sources? Is it relied
upon -- you know, what party is in office? Is it relied
upon -- how well a certain business did? And also, how are
they divided amongst your strategies and your activities?
All of these things are very important.
Looking at your gaps is also important and seeing
where your gaps are. You know, once again, I really
appreciate the AFPs kind of going through this process
ahead of time because it's helped in some ways because I
was working with our AFP specifically looking at assessing
the spending gap and seeing, what are some of the gaps that
exist there between current spending, and where do you
really want to head? What are your projected fiscal needs?
And this actually helped us make some really good and
thoughtful decisions when it comes to growing our AFP.
Same thing when it comes to AT reuse. This helps
folks, I think, probably in a bigger way -- especially our
volunteers and our advisory councils and all of those folks
understand this is where we want to go, and here's the gap.
And how can we fill this gap, especially if that gap is a
need that somebody has for equipment in order to get out of
a nursing home or to transition in a smooth way or any
number of things? So this gap analysis can be invaluable
in really helping people understand your story and the
power of your project.
So identifying funding sources -- I think a lot of
people -- y'all are obviously very, very good at this, and
I think a lot of people -- we can all grow in this area.
So what you want to do here is actually look at what it is
you need and when you need it, review your funding mix
right now.
There's an AT reuse program that I was working with
who actually wanted to get funding -- they actually had an
opportunity where they could get funding from a local
business, but it was an alcohol distributor, and that was
going to mess up some of their relationships because they
had a lot of support from a local church.
So looking at that mix and also getting an idea of,
gosh, not only is the mix good, but is it a good mix of
public and private funding? But also is it -- how are
these funders going to relate, and is this a good mix for
our overall mission and our values and all of that?
So just paying attention to that and what's the
long run there but also what are some of the sources that
we're not tapping? Getting information about all of that
can be important, and also determining what funding sources
are the most appropriate.
And as I said before, I think that some of our
environmental groups are going to become much more
important to us. And I'm also wondering if some of our
emergency preparedness and disaster-planning groups are
going to become even more important to us. I have a
feeling that they are.
So when you're clarifying what you need and when
you need it, basically you're looking at long-term and
short-term goals, and you're trying to kind of match these
in figuring out, you know, okay, if I need a hub scrub in
order to make my wheelchairs totally sanitized and that's a
gap we have, can I get some short-term funding to meet that
long-term need? And trying to match that up and who might
be interested in helping us with this one device?
Also, you know, seeing if there are other ways that
we can work on saving money and really practicing what
we're preaching when it comes to reutilization. It doesn't
make a lot of sense in some ways if we're AT reuse programs
but then we're spending a lot of time printing off papers
and not reusing, you know, paper and other things. So are
there inconsistencies there, too, that other funders would
pay attention to in looking at our overall practices?
So when you're looking at your funding mix, as I
said before, it's looking at that public versus private and
also getting percentages. A lot of times those percentages
are very interesting.
I was working with somebody the other day, and they
were really surprised about how dependent they are on
public funding. When they were talking to other people and
saying, "Oh, you know, it's about 50/50." Well, it really
wasn't. It was really more like 79 percent of their
funding really came from public sources. And that
surprised them, and so they started thinking, you know,
"Gosh, I need to do some more fee-for-service when it comes
to AT reuse." And we started exploring what that might
look like.
So sustainability and -- I mean, stability when it
comes to percentages of support and also reliability as we
talked before -- very important to look at those mixes.
EXPLORING POTENTIAL FUNDING OPPORTUNITIES - ENVIRONMENTAL
Some of the potential funding sources for AT reuse
that we want to make sure that we're paying attention to
are ones that some of you have definitely tapped and some
that not all of you have tapped, some that probably some of
you probably haven't thought about. So we're going to
explore some of those now.
And some of you -- and I appreciate -- I've talked
to several of you about some of these funding sources, and
we're going to be getting a lot more information about
these funding sources out to you. So it will be via our
Web site and also through some more Webinars so you can get
an idea of how these funding sources have helped.
So environmental groups is one and then also some
of the social services, education, environment, obviously
RSA. We're very thankful for the funding that RSA has
provided and the commitment they've provided -- private
sources that are out there and also some other funding
options that we might -- that you might want to be aware
of.
In the environmental arena, I actually have spent
some time looking at different Web sites and talking to
different folks. And I actually just wanted to bring up a
couple different Web sites because I want to, obviously, be
aware that we don't have all the time in the afternoon to
talk about all of this, but it will be a continued
conversation.
But I wanted to show some examples of things that
you can find that are out there. So for example, there's a
county that actually, you know, is very committed to
recycling. I know that that's actually happening more and
more where people are putting in their budgets the
importance of different initiatives when it comes to
recycling. And RecycleWorks is the name of this Web site.
It's recycleworks.org. And here they actually have
nano-grants that are available for under $2500. And I
think a lot of us -- a lot of people I know would just say,
"$2500 is not worth my time," but there are lots of us that
would say, "Oh, $2500. Gosh, you know, that could help
with X, X, X. That would get our trucks a little further
down the road. That would keep our Web site up for X
amount of months. That would, perhaps, buy a pallet mule.
That would buy some tools."
You know, really and truly, it's important to kind
of pay attention to this. Not a lot of strings attached,
so, you know, just paying attention to, you know, what are
the opportunities that are out there? And just being aware
of what it is that's going on in your county.
Because I think a lot of times we aren't paying
attention to our local governments and also not just where
I reside but paying attention to, gosh, in Savannah,
Georgia, they actually have a grant for reutilization down
there. And, you know, how can we apply to that? And how
can we get involved in that? And how can we work with our
independent living center in Savannah to make that a
reality?
We're actually finding that's popping up all over
the country, which is nice. Best Buy -- I actually sent
this out to all of y'all, and we actually had a couple
people that applied for this, and I think actually a couple
people received this. And it's a new recycling program
that they have where they were providing grants to
communities, and the grants were actually $500 to $1500,
depending on the size and scope of the program and -- Best
Buy. That's pretty cool that they actually have this whole
initiative when it comes to grants, when it comes to
recycling. And once again, they're using a term that we're
moving away from because we're using "reuse." But it was
nice to see. And I was glad that so many people did jump
on that one.
The other ones -- the other groups that I think
it's important to pay attention to -- and I've actually
talked to a couple of these folks recently -- are the whole
Keep -- and you can put whatever state you want in there --
Beautiful so Keep Arkansas Beautiful is the one that I
pulled up here. And they actually, on their Web site, have
grants and awards that are not just for Arkansas. They
actually have several that are national grants.
So, for example, the Weyerhaeuser Family is
actually a national grant, and I thought that was very
interesting that they have that available. They also had a
good link here for the National Association of Counties
where it actually talks more about some of these Keep
Beautiful, you know -- whatever state it is -- different
initiatives that you can actually go after for some funds.
So I thought that was very interesting and worth pursuing
and talking about.
So there's a lot more there that we want to
consider. There are a couple of you that actually I know
have talked to the Department of Agriculture, and a couple
of folks have gotten some funding when it comes to AT reuse
in agriculture, which is great.
There are a couple of folks that we -- one state
actually that we're working with that's actually trying to
get some -- and they just submitted for some equipment
within their Community Development Block Grant Fund, and I
thought that was very interesting. Somebody was actually
going for a hub scrub under that, and that's nice to see.
Also some of the Economic Development
Microenterprise -- I think there's some opportunities
there. We've actually discussed that a little bit about
small businesses that could pop up out of our AT reuse
activities. And we're actually -- we're talking to one
person who is actually going through this right now and
trying to see if they can actually get some money for the
microenterprise, and it's AT-reuse-related, and that's very
exciting.
So once again, looking at the whole picture here --
obviously social services; Medicaid; DD councils, as we
talked about before, and some of their innovative grant
initiatives and trying to, you know, go after some of
those. Working with the Centers For Excellence on
Disabilities -- some folks have been successful in that in
getting some funding for their AT reuse activities in that.
And then right now in Georgia we're actually
talking with our Department of Aging to see if there's
potential for incorporating AT reuse on some scale within
their overall vision. And what would that funding look
like? The Workforce Investment Board -- this is a very
interesting one -- and I was talking to some people in
Florida who actually had received a little funding from
them for their AT reuse initiatives -- once again, it was
very specific, and it was on a local level.
And state-level funding also looking at, you know,
if you're helping people get to work, maybe AT reuse can
help make that vision. And we do know that that actually
happens and becomes a reality. And looking at resources
when it comes to workforce development.
Obviously, education -- vocational rehabilitation
-- a lot of folks have gotten connected with that. As a
matter of fact, the meeting we had last week with South
Carolina, vocational rehabilitation was sitting at the
table with us. Same thing in Delaware. Same thing in
Georgia. Same thing happened in Minnesota where vocational
rehabilitation was saying, "Okay. How can we help? How do
we collaborate?"
So getting creative with that and seeing that as a
potential funding source. That may be a fee-for-service
activity that you provide and just being aware of that.
Some of the private sources -- universities. We're
actually finding that some universities are very interested
in making sure that they have AT, that AT changes all the
time. And so -- as some folks move on and what have you.
So making sure that we are connected with the AT -- with
the appropriate folks, disability student service providers
or what have you, at universities and seeing if there's
potential for funding there. Once again, it may be a
fee-for-service that we're offering when it comes to AT
reuse. It could be, you know, different things.
There's a -- there was an opportunity that we had a
few years ago where we were working with a large university
here in Georgia, and we actually ended up doing some
services for them, and the AT reutilization project
actually benefited greatly from that. They ended up with
almost $50,000 for the work that was provided, and that's
great.
Our faith-based organizations and, once again,
looking at all of them within your community and the
communities that we're serving can really make a big
difference. One model that we're actually looking at that
I think is very interesting where the faith-based
organizations have helped is in transportation and actually
seeing it as part of their mission within their own
community to provide transportation for AT reuse. Very
interesting. And once again, that can be an in-kind
support that fills that gap that you have identified in
your logic model.
A lot of people are familiar with the Lighthouse
and their initiatives when it comes to vision and, you
know, related issues. But the Rotary Clubs have gotten
very interested in this. Internationally also, the Pilot
Club is another one that has actually been very interested
in this and any other number of organizations -- Kiwanis,
just making sure that we're getting connected with those.
Also paying attention to other private nonprofits and
making sure that we're getting connected with them.
So one of the questions that I would have you
really think about -- actually three here. And once again,
these are ones that the AFPs, when they were going through
their -- as they were moving through their sustainability
planning, they posed these, and these are good ones to
think about: Are there funding sources that you know of
that might provide support for your organization? Who are
the decision makers that have -- that administer these
dollars in the community? And how can you engage them in
supporting your program?
Those are three very, very, very important
questions. And we've seen where some folks have been just
dynamo when it comes to their -- and it's important to kind
of watch and learn and also start taking part in those
opportunities and making sure that you're at those events,
that you're engaging in conversations with folks, that
you're sitting at the table.
Other funding options -- the legislative
appropriations fee for service. Community fundraising.
And I'm going to talk about that a bit more and then also
some things that we've found that I have found pretty
interesting that have started popping up.
EXPLORING FUNDING OPPORTUNITIES - SETTING UP A STORE
This idea of setting up a store -- a couple of the
AT reuse groups that are out there have actually set up a
store where they have a wide range of things that are
available to the public, including clothing and any number
of things.
Many of you are familiar with FODAC's model where
they have a thrift store that actually is a great
fundraising source. It can also be a headache, but there
are other groups that have actually set up very specific
stores where it's related directly to just computer
equipment, or it's related to other types of equipment --
cell phones, for example, any number of things.
And that can make a big difference when it comes to
actually, you know, making people aware of, first of all,
here's our need. You've got people coming through that
could be potential donators of equipment but also donors of
time, different resources of money.
So SCRAP is actually a store that's in Portland,
Oregon. And it's actually an acronym for School and
Community Reuse Action Project. And this group actually
has a store where they actually have all kinds of
equipment, you know, all types of different things that are
available.
And they're actually making really good money, and
they've done a good job in their marketing of this. They
actually have on their Web site -- it's a very interesting
Web site in some ways because, you know, I haven't really
seen a lot of things like that that are out there. But
they have a list of all the organizations that they're
interacting with that are helping them and then also all of
the businesses.
And once again, just putting their partnerships out
there can be a helpful thing. And then also making sure
that people are aware that they are a resource for getting
some of that older equipment. So that's a good thing.
Other potential funding opportunities -- scrap
metal, scrap anything can actually lead towards funding.
And so being aware that some of this actually that we're
working with can actually generate some funds. And I'm
giving you several examples of that.
One I talked about earlier, which is the precious
metals, and there are organizations that are looking for
those precious metals. We're finding that there's actually
more mining for gold and things like that that are of
things that already exist than actually is happening, you
know, in gold mines. And that's very interesting to pay
attention, once again, to that trend.
Earth 911, earth911.org -- it's a Web site that is
focused on helping businesses help the environment -- is
what they say. And here they actually have a list of folks
that work with waste exchanges and all of that. They've
got national folks.
And the waste -- actually, it's not just about AT,
obviously. It's not just about the scrap metal and all of
that. They have a wide range of things they're looking at.
But on here you can actually find groups that will help
when it comes to getting rid of your equipment and getting
some funds for that. And sometimes it's very specific
equipment.
So, for example, somebody may be looking only for a
certain type of battery, and you may have those batteries.
They may be looking only for a certain type of wire, and
you may have that wire. So you can enter your ZIP Code,
and it will actually give you specific resources in your
community.
And when I entered my ZIP code, which is 30345, I
found a whole bunch of resources that I didn't even realize
existed, and I thought that was very interesting. I
entered some of y'all's ZIP codes also and found resources
there.
Collective Good is another group that I just want
to make sure that you're aware of. And if you've had --
we've had a strong relationship with them here in Georgia,
and they're a mobile phone recycling group where it's
pretty simple to interact with them.
There are several of these groups that are out
there, but I want to make sure that y'all are aware of them
because basically it's as simple as putting out boxes
either in your facility, or if you have career centers or
one-stop shops or libraries -- local libraries, they're
getting connected with the library or the school system
and, you know, just putting out these boxes where people
can throw their cell phone in there or any number of
things, and you have your own sticker that goes on that.
Somebody seals it up, sends it off, and you actually get
money as a result.
And we have found that a lot of folks actually
are -- several AT reuse programs that we've talked to about
this are getting anywhere from a hundred up to -- somebody
told me that they're making about $1200 a month off of
this, and I was like, gosh, that is pretty good. I think a
lot of us -- I would be happy with $100, but I sure would
be happy with $1200 a month.
RBRC is actually the battery recycling -- it's
actually a recycling program, and what they're looking for
is actually batteries. They're looking for any number of
batteries. Before it was a headache to get rid of some of
those batteries, and now people are actually looking for
them. And so you can actually go to this Web site, which
is rbrc.org, and it talks to you. It gives in detail how
their program actually works.
And I also have another site here that actually is
a graphic. I kind of like the graphic of how things work
with them. And basically what they do is they -- you can,
once again, put out a box and collect all these batteries.
They're looking mostly for rechargeable batteries. But
they'll take them -- and I think a lot of times people
think, "Oh, it's just for cell phones." But they're
actually looking for cell phone batteries, batteries from
drills, batteries from laptops, batteries from any number
of devices.
And then what happens is they go to a recharging --
rechargeable-battery-recycling facility, or if it's a cell
phone, it goes to a cell phone-recycling facility. And
once again, something that used to be something that would
cost us a lot of money is not costing as much as it once
did.
The next few Web sites that I wanted to talk to you
about are things like eScrip. And I don't know if any of
you are familiar with this group, but this actually was set
up for schools, helping schools, but now they've opened it
up to organizations. And once again, another one of the AT
reuse programs that's out there that's a bigger one turned
me on to this.
And what they did is they actually sent out an
e-mail, and they market this pretty well. And they say,
"Hey, if you're shopping online" -- because a lot of our
folks do shop online -- "If you're shopping online, would
you mind just shopping through our Web site with our
number?" And that way it worked where they're actually
getting percentages off.
So, for example, with Land's End, if you shop
online, you can contribute five percent to the organization
that you're shopping for, which is kind of cool. Old Navy,
two percent. And the list goes on and on and on, which is
nice. And then they also have a whole
reuse-aspect-fundraising initiative within eScrip, and I
thought that was interesting.
The other one that I wanted to make sure that you
were aware of is BCS. It's a recycling group that's been
around since 1988. And they actually do a lot of very
interesting things when it comes to recycling. They're
very good about getting rid of -- properly getting rid of
equipment, and they actually will pay for some equipment
and then some things if you can just get it to them,
they'll get rid of it at no cost to you, which is nice.
They're the ones that are actually doing and really
marketing their precious metals reuse, and I thought that
was very interesting. They actually have a
monitor-recycling project. They also are doing pull, like,
auctions of equipment and things like that. But they can
also permanently destruct equipment, and that's sometimes
what people really want. And I just want to make sure that
you were aware of that resource there.
The Funding Factory is another organization that I
wanted to make sure that you are aware of. They
actually -- their tag line is "Unlock the power of
recycling." And in here, this is where you can actually
very simply -- and I know of an organization -- AT reuse
organization that's doing this where they're actually
getting -- they have all these different collection boxes
for different cartridges, things like that that are just
set up next to printers in different businesses.
The people, once it's full -- they ship it off, and
the reuse project actually ends up getting some money as a
result, which is very nice. They've actually given out,
through their project, over $10 million. And that's pretty
cool. It's been one that's been around and has been pretty
successful, and they're actually expanding their services
into PDAs and other devices.
So as we're looking at all these funding sources,
it's important to kind of figure out what's the most
appropriate for you. Some people will look at that cell
phone recycling, and they're like, "Oh, I don't have time
for that. I don't have the connections for that. I don't
want to bother with that."
Others of you may have heard about that and say,
"Wow, that's something that I could really make work in my
community." And I would encourage you, if you want to know
more about that, we can talk more about that.
But the thing is, I would encourage you as you
heard all those different options and opportunities out
there is to think, does this funding source fit with your
mission? Is it something that really kind of helps you
stay true to your vision, if you will? Is the source
appropriate when it comes to -- and does it have the right
time frame if it's a matching-funding source for the funds
that you're trying to get? Does it add -- does it have
value that's added? Is it important to what it is you're
trying to do? Do the benefits outweigh the administrative
costs?
And there are lots of grants out there that are
wonderful and easy to manage, and then there are other ones
that really are pretty darn difficult. And so talking to
each other and figuring, "This grant was a great grant when
it comes to AT reuse, and, gosh, that Sierra Club was easy
to work with, but I'd stay away from this other
organization." And that's something that we can all
communicate about and learn from each other.
Diversifying your portfolio, once again, that
mix -- does your source expand and create balance in your
portfolio? Is it something that you'd be proud of? I know
that there are partners that we have that I just love that
we're a partner of theirs and making sure that it fits with
the vision and the mission of your AT reuse program.
And then also the politics. You know, is it
appropriate, especially in the funding source? Is it
politically feasible? Those are all things that I would
encourage you to pay attention to.
QUESTIONS
What questions do y'all have? Y'all have been
absolutely wonderful.
And, Rob, what would you like to throw in?
ROB: Hi. This is Rob. Hopefully everyone can
hear me.
We've gone through at least the first three modules
of the financing -- the finance projects set of modules.
And just kind of to talk a little bit about what
Carolyn was saying, she mentioned green initiatives and,
you know, the environmental arena. And I actually saw an
article in yesterday's Washington Post on sustainability
that focused on green business practices. And essentially
that's one way of looking at AT reuse programs.
Not too long ago, you know, I was asked how RSA
defines "sustainability." Carolyn had mentioned that
everybody defines "sustainability" differently. And I
suppose that's true.
But from your perspective, what does it mean to
sustain a program? Does it mean to maintain? continue?
support? Carolyn even mentioned expand a program. And
hopefully, you know, within our definition -- it does not
include to endure or to suffer.
I mean this is certainly something that, when you
look at the key elements of the sustainability plan that
are described in that actual first sustainability
self-assessment tool that you go through, those eight
elements there -- once you are able to address those, then
you can come up with a foundation or an actual logic model
for your organization or your program. And that's actually
the first couple of parts of your sustainability plan.
And what Carolyn was talking about toward the end
there was looking at the financial side of things that go
into the plan. You know, how is it that, when you look in
that section of the financing plan, that you're going to go
after the individual donors, the foundation grants, the
possible state-level support, fundraising, and things like
that?
So hopefully this is a good overview for y'all --
hopefully I said that okay, Carolyn -- for y'all down there
to explore opportunities for your programs to expand
because, I mean, this is really important. The
sustainability of these programs -- because these are
innovative programs, good quality programs that we want to
keep going.
CAROLYN: Rob, thank you so much. That's so
helpful. And I appreciate you chiming in. And, of course,
saying "y'all" is great.
It looks like Jane has a question. And basically I
think she's asking here, is there any type of national
initiative that would benefit the various states who are
doing reuse?
So, for example, marketing to national resources
media -- that's national. And you gave, obviously, Oprah
would be a great one to market to. And I think that that's
something that we need to look at, obviously, from the Pass
It On Center but also from the national perspective working
with our partners at RESNA, NATTAP, and ATIA and looking
at, what would that look like nationally?
What other questions do y'all have?
And, Jane, I appreciate you asking that question.
We'll definitely talk more about it.
What other questions do you have? What other
thoughts do you have?
I do hope this was helpful. I tried to cover the
information that y'all had requested. So what other
questions?
And actually, Jane, and -- I think that we also
need to figure out, obviously, the answer is no, so it
would be good to see that. Let's see what we could do to
create that national initiative. And I think that goes
back to some of the work that NATTAP's doing when it comes
to trying to help everybody understand what assistive
technology is in general and what the AT Act programs are
doing.
Ron says that one of the slides mentioned bonding,
and how would that work?
And, Rob, do you want to jump on that? It looks
like Tom has something to add too. And we'll get back to
your question, Ron.
ROB: Okay. I'm not sure if Tom actually --
TOM: Go ahead, Rob. 10-4.
ROB: I was just thinking some of the examples
Carolyn was showing of the various Web sites -- that same
concept could be applied to a national marketing plan that
there are probably resources out there doing pieces of it.
So maybe part of what we can do is identify those pieces
and somehow help bring them together.
Also Paul has a question: "Do you have a listing
of those Web sites used as examples?"
And we sure do. And we can get that to you.
JOY: And I think that we need to be able to get
back to Ron about bonding. And I know that there are some
people who have worked on that nationally in some different
venues. And so, you know, that's something we definitely
want to be able to collect more information about and get
back to you on.
CAROLYN: Yes, we sure will get back to you with
that answer. That's no problem -- in relation to bonding.
And also it looks like, Jane, you had said the
level -- the national level of marketing could generate
equipment donations.
Absolutely agree. I think it would be really
great, and I think we need to think collectively, as we're
creating this national AT reuse network, of how we can
generate national marketing so that folks do know what
we're trying to do and how we're trying to do it and why
we're trying to do it and all of that.
Thank you for the comment.
And as Tom said, we definitely will have all these
Web sites available and a lot more.
What other questions do y'all have?
JOY: I was going to mention, Carolyn, too -- and
this goes back to what Jane was suggesting -- is that hand
in hand if we were to, say, do more of a national marketing
effort about something like, say, donations? I think one
thing that would be very important is for all of you to
look at the local level -- and I know you're doing this --
as to the kind of storage capacity that you already have
and issues around that.
And I know that our next Webinar will be dealing
with issues of storage and looking at what a couple of
different programs are doing around that issue. We know
that that is an issue for some of you.
CAROLYN: Thank you, Joy. That's really helpful.
Tom is going to read our next question.
ROB: And Jamie's asking a very relevant question.
She says, "We're so busy meeting consumer needs in
Louisiana, how do y'all have time to manage all the
different funding sources you need to run these AT reuse
programs?"
CAROLYN: That's a great question, Jamie. And
thanks again for joining us.
Does anybody want to address that? If not, then I
sure can.
JOY: I think it's, you know, a long -- it is a
planning issue. I think that one of the things that's most
important is being able to somehow etch out some piece of
time where all of you who are working on this can
literately have a retreat away and close down your
operations.
And I know that, since you're in Louisiana, that
obviously you haven't been in a position to do that.
You've been inundated with demand that probably far exceeds
what everybody else has experienced.
But I know here in Georgia when we have needed to
work on long-range-planning issues, we've had to literally
retreat away from the office, get away from the phones, get
away from, you know, the continual demand for services.
And that has been one of the solutions we found.
And we've also found that kind of helps us to sort
of regenerate a little bit and be able to go back out and
do what needs to be done where a little piece of all of
these activities is shared by all staff, and it's not on
any one person's shoulders.
CAROLYN: Thank you, Joy. That's very helpful.
And, Jamie, I think that it can be very
overwhelming, and that's why it's very important to -- as
you're building this sustainability plan, to really
identify your key champions and create champions that can
help you. Because looking at all these different funding
sources, it takes time. It's research and then also
developing those relationships and going after that
funding.
And so it's that whole thing of working smarter,
not harder and letting, you know, some of the volunteers
help with some of the other activities or some of the other
staff members or what have you and then making sure that
you can, you know, have some dedicated time to look at some
of these funding sources and then also getting everyone to
kind of feel like they're part of this where everybody has
a role and tries to see the bigger picture.
And that's where making sure that everybody is
aware of your sustainability plan can help raise the
awareness of your gaps and hopefully potential funding.
Going back to the bonding question. And I
apologize. Sometimes reading the public chat is a little
difficult for me, so I didn't quite understand the
question, and I apologize for that.
But the way that has actually related to AT reuse
is that there's one state that I'm talking to right now --
one group that I've talked to that actually was trying to
get -- they were doing a bond. It was a local bond, and
what they were trying to do is get AT reuse to be a part of
that bond.
And so it was something that was going to go before
the voters. It hadn't gone before the voters yet, but it
was just a small part of a percentage. But just making
sure that people were aware of that. And that's actually
huge if you can get, you know, even a percentage of a penny
that's spent in taxes in your local county or your city or
your state. That could make a huge difference in your
overall outlook, you know, for the future.
And so I know that Georgia is not really a gambling
state. We do have a lottery. But there are other states
that actually have bonds that are associated with their
gambling. So paying attention to some of that and seeing
if you can buy in or get in on that.
Our time is up pretty much, but I'm so glad that
y'all were interested in this and that you are interested
in this. And as I said, I hope this really has helped.
Rob, I know -- I appreciate all the groundwork you
did to help me prepare for this and all the ideas that you
helped me with when we were bouncing ideas off each other.
I know that he'll be much more involved in the next
one, and so thank you very much, Rob. And you'll have a
lot more to say, I'm sure, in the future ones. You've got
so much wisdom.
I saw that James said -- you wanted to know if the
Web sites are going to be -- I mean if this information is
going to be on the Web site. It absolutely is going to be.
We're hoping to have that up -- we're hoping by Friday,
this Friday. We'll send out an e-mail to everybody.
Tom has done a great job as our Pass It On Center
coordinator in trying to get the word out. So we'll make
sure that he gets the word out to let all of you know that
it's up.
And, Paul, I see that you want to know that too.
Heather, thank you for the positive feedback. And
you want to know about other Webinars addressing
reutilization in the future, and we'll definitely keep you
in the loop with that.
Rob, anything that you want to add to this
discussion before we close?
ROB: Actually, I think that was very well done.
It was a lot of information we covered, essentially, as I
said earlier, modules 1 through 3.
So, you know, perhaps people will have the
opportunity to, you know, look at their self-assessments of
their programs or, you know, start looking at having a
local planning meeting with whoever they work with to start
up on a logic model.
And when we think about a logic model, I mean that
really can fit on to one page, and it's a really good
document for showing what type of progress you're trying to
achieve as a program in your community.
So thanks for everyone's participation.
CAROLYN: Thank you so much, Rob. I really
appreciate it.
And I also wanted to let everybody know that this
Thursday we're actually going to be working with NATTAP,
and we're going to be doing a Webinar about the Pass It On
Center. We're going to be -- Jeremy is actually going to
be joining us with that -- Jeremy Buzzell along with
Jessica Brody and Joy Kniskern and Tom Patterson.
We're going to be walking y'all through
reutilization -- AT reutilization, what the initiative
really is, and also what the Pass It On Center is doing,
looking specifically at liability issues and all of that.
So please join us for that.
And I also wanted to remind all of you that we are
going to be having a mini strand at ATIA. We've got
several sessions that are going to be going on down there,
and we're very excited about that.
Once again, I appreciate Sara Sack and Beth Mineo
helping us out with that and, obviously, Caroline Van Howe.
Thank you for your collaboration with that.
Thank you again for all of your interest, and we
look forward to meeting with you, if not before, on
December 11th when we're going to have a Webinar about
storage -- how to store things efficiently, and also how to
kind of just set up your operation in a physical way. What
does it really need to look like in some ways? What do you
need to consider? Things like that.
So anyway, y'all have a wonderful afternoon, and
thank you so much. Take care.
Heather, I actually see your question, and I think
you're asking if you'll be in the same room. And actually
we'll be in the room set up for NATTAP for the Webinar on
Thursday. I should have said that. I apologize. Thanks
for asking. And Nell Bailey will be sending out an e-mail
with the address.
You're welcome, Heather. Happy to help.
Thank you so much, Caroline.